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Marketing Coordinator

Marketing Coordinator

Job ID 
2017-3922
# Positions 
1
Location 
US-CA-Dublin
Experience (Years) 
3
Posted Date 
8/24/2017
Category 
Marketing - Other

More information about this job

Overview

CallidusCloud is the global leader in cloud-based sales, marketing, learning, and customer experience solutions. CallidusCloud enables organizations to accelerate and maximize their lead to money process with a complete suite of solutions that identify the right leads, ensure proper territory and quota distribution, enable sales forces, automate configure price quote, and streamline sales compensation — driving bigger deals, faster. Over 5,400 organizations, across all industries, rely on CallidusCloud to optimize the lead to money process to close more deals for more money in record time.

 

To help support our global growth, CallidusCloud is seeking a Marketing Coordinator to join our Demand Generation team at our office in Dublin, CA! 

Responsibilities

  • Execute and optimize marketing campaigns.
  • Partner with internal resources – design, web, copywriters to ensure campaigns are executed on time; project manage various internal resources as needed.
  • Manage daily budget allocations to achieve the dual goals of spending the monthly budget and while systematically improving campaign performance.
  • Write emails, landing pages, ad copy to support campaigns.
  • Work with campaign managers to manage and optimize SEM efforts on Google Adwords, Bing and display networks.
  • Identify and work with campaign managers on testing new channels to drive growth.
  • Keep an eye on overall campaign performance metrics and work with campaign managers to identify areas to improve.
  • Execute and follow landing-page best practices and optimization for demand generation and conversion.

Qualifications

  • 3+ years of experience in acquisition marketing with a focus on digital marketing (e.g. Facebook/LinkedIn/Twitter advertising, display, affiliate marketing) and/or email marketing. Small business marketing a plus.
  • Bachelor’s degree in Marketing, Business Administration or related field required.
  • Experience managing channels such as email, Facebook/LinkedIn/Twitter, display advertising, content syndication.
  • Advanced Microsoft Excel, strong data visualization and presentation skills.
  • Strong attention to detail and a keen eye for web design and user experience.
  • History of demonstrating results via data-driven marketing campaigns.
  • Excellent project management skills.
  • Ability to partner with business project leads and stakeholders to brainstorm, evaluate, select and implement solutions.
  • Proficiency in analytics tools (Google Analytics, Moz).
  • Experience working in Salesforce CRM.
  • Must be innovative and able to think outside the box.
  • Ability to quickly learn new marketing technology/tools.
  • Experience working with or for a digital marketing agency a plus.
  • Experience building and/or creating lead nurturing programs a plus.

Callidus Software (d.b.a CallidusCloud) is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color national origin, sex, age status as a protected veteran, or status as a qualified individual with disability.